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[Webinar] 4 Things to do Now to Turn Web Visitors into Participants
You’ve probably heard that we remember 90 percent of what we do, 75 percent of what we see and 20 percent of what we hear. We promised that 2015 was going to be chock-full of learning opportunities....
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Top 5 #HashtagHeroes to Follow at ACA
ACA is barely launched and, already, five #HashtagHeroes have distinguished themselves with the highest levels of engagement and use of the conference hashtag: #ACANat15. Meet the mighty Tweeters:...
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Hottest #ACANat15 topic: Mobile, Millennial Moms
We’re prejudiced, we know! But we think Camarin Wanamaker’s Mobile Millennial Mom session is one of the hottest #ACANat15 sessions this year. If you missed it, you can still get access to Camarin’s...
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10 Tips for Crafting Better Subject Lines and Getting Your Emails Read
Are people reading your emails? Or are your messages sitting ignored in the corner of inboxes? Not being noticed brings back awkward junior high memories for us, so we decided to put together a list of...
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What do Google, Mobile, and Deadlines Have in Common?
For some, the words “Google,” and “mobile” mean OPPORTUNITY. (Nobody likes deadlines). For others, these words strike terror in their hearts: Deadlines subtly imply that something terrible–death?–could...
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How to Put the Social Back in Social Media
@ACA_TS2015 is over but the learnings continue. Last week, we had our ear to the ground to discover not only what interests camp folks in general, but also what’s new in the industry that we’d want to...
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From a Camp Mom: “ACTIVEkids is ridiculously easy!”
You know how it is. We all hear a lot of hype about new products, but many of us have learned to keep our expectations “realistic.” Naturally, here at ACTIVE we’ve been excited about ACTIVEkids.com,...
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Get Answers to Your Program and Camp Marketing Questions [Free Gift]
Summer camps and programs may be in session, but right on the heels of this session will come another one…and another one…and so on. Every season and session brings with it the same concerns: How can I...
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5 Ways to Kill Employee Morale in a Performance Review
No one wants to intentionally kill employee morale. It results in less productivity, more absenteeism, and increased turnover among employees. Yet these are common problems in many organizations....
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8 Ways to Drive Engagement this Holiday Season
When it comes to camp, schools, programs and events, seasonality is everything. Though spring and summer are abuzz with activities for kids, the cold weather doesn’t have to slow down your efforts....
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2 Great Reasons to Join Us at ACA National Conference Next Week
It’s almost time for the biggest camp event of the year. As sponsors of the ACA National Conference this year, we’re packing up and getting ready to go, and we’re hoping to see you there next week!...
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Why You Need a Camp Blog
Blogging is one of those things that sounds easy until about the third week. Then you can’t think of anything to write. You’re discouraged because you have no traffic or comments. Writing is SO...
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2 Great Reasons to Join Us at ACA National Conference Next Week
It’s almost time for the biggest camp event of the year. As sponsors of the ACA National Conference this year, we’re packing up and getting ready to go, and we’re hoping to see you there next week!...
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5 Business Priorities to Consider Now for 2017
One of the hardest things about running a camp or business can be finding time to focus on your business framework itself. To plan and strategize. To learn new technology. To refresh your marketing...
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Boy Meets Girl: Stories of Love at Camp Part 1
In honor of Valentine’s Day and camp directors, staff, counselors and attendees everywhere, we’re spending Valentine’s week sharing love stories that started at camp. Long-distance romance is a common...
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6 Ways Kids Activity Directors Can Unplug
Much of the world is going on Spring Break this month, and even if this cultural phenomenon doesn’t apply to you, it doesn’t mean you don’t need it! Did you at least honor last weekend’s National Day...
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How & Why to Get Started with Google Analytics Even if You’re Not Ready
For many business owners, Google Analytics is one of those technology terms that hovers out there, intimidatingly. It’s something you know you should be keeping up with better—like flossing or...
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The Gifts We Give for America’s 241st Birthday
As our nation’s birthday approaches next week, most of us are ready for a real celebration in these troubled times—or maybe a celebration of something real. Something more than a backyard barbecue and...
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It’s Camp Reporting Time. Do You Know Where Your Numbers Are?
Congratulations on another summer season in the books! As you wrap up your sessions, you’ve probably thought of things you want to do differently next year (after taking a well-deserved break!). You...
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Incorporating the Power of Rituals into Your Programs
Photo by MI PHAM on Unsplash This time of year traditions take center stage. We revisit certain foods, activities and practices that come ’round only in December. But traditions and rituals impact our...
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